And with New Zealand’s ageing population, accessibility will continue to be an important feature both online and off. According to analytics collected by Google, more than 250,000 Storbie users are over the age of 55, with almost 95,000 of those 65+.
Being actively inclusive benefits everyone. But for the 24% of New Zealanders who identify as having a disability, it can make a world of difference.
Online should be accessible to all. Allowing shoppers to browse your Storbie website in their own time, on whatever device and from wherever they are, along with having items delivered to their home, are just some of the advantages.
Accessibility is especially important if your business provides products for the elderly and disabled, and should be a major consideration in the set up of your website.
Let’s take a look at some of the steps you can make to ensure your Storbie website is accessible for everyone. (more…)
Storbie Success Stories take a deep-dive into the businesses and the people selling online with Storbie. Learn how they achieved success, get inspiration for your online business and top marketing advice from online store owners who know their stuff!
We spoke to Jess Winchester and James Cameron fromForest & Bird, New Zealand’s leading independent conservation charity, who both shared valuable insights for business owners and charitable organisations. Read on to find out how Storbie has helped create a positive sales force for Forest & Bird.(more…)
Storbie has been a proud supporter and sponsor of the Young Enterprise Scheme in New Zealand, also known as YES, since 2015.
Young Enterprise works with secondary school students and teachers across New Zealand, mentoring them through the process of launching a new business. Participants gain business management experience and a better understanding of entrepreneurship.
For students taking part in Young Enterprise, Storbie offers a free ecommerce website to help market and sell products online, enabling friends, family, and the general public to discover and buy directly from students. Everyone is encouraged to join the YES Market, an online marketplace that showcases products and business from participants.
The YES Market provides increased exposure and is actively promoted by the Young Enterprise Trust.
For YES students setting up an online store with Storbie, here are 9 steps to help you out: (more…)
Your website appearing in a Google search is dependent on strong SEO. And the steps to create SEO will not only assist in your online visibility, but also add to the experience for consumers that are using your website.
Part six of an eight part series on Search Engine Optimisation for your website looks at Headings.
The good news is that if you’re already using the Storbie platform, a lot of the hard work here is done. (more…)
An integral part of setting up a website is ensuring it is search engine optimised. In this eight part series, we take you through some of the simple steps you can take to increase visibility, and therefore discoverability of your Storbie website.
We’re updating the Very Well site as an example to help best explain the process. Previously we looked at keywords and how to thread them throughout your website and into your product descriptions, and continued with product images.
Next we take you through page name and URL settings to increase your website’s SEO.