ecommerce

Ways to Promote Your Storbie Site Using Tools You Already Have

Hitting the Launch button to publish your Storbie website can be an exciting moment. Here it is – your website is live and viewable to the public!

But just as with a physical store, simply because the door is open and the welcome sign put out, doesn’t mean that people are going to wander past or come inside straight away.

There are a number of things you can do to promote your website, and we have a list of 22 Marketing Tips here for you to work through, but if you’re looking for some quick solutions, here’s how to get the word out there using the tools already at your disposal. (more…)

What New Zealanders want, and how you can give it to them

New Zealand is a pretty ka pai place. Consistently named one of the top countries to live in the world, there are many benefits, like the scenery, the culture, and the lifestyle, to name a few.

However, finding information about New Zealanders and how to market to them isn’t always easy. Especially when it comes to habits and spending (unless we’re talking sport). Most online information is for the US, UK or Australian markets.

Anecdotal evidence can be helpful to a degree, but sometimes you need the cold hard facts to help make informed business decisions.

At Storbie, we’ve sorted through the latest reports relating to Kiwi shopping habits to bring insights for how best to sell to the locals. (more…)

Youthful Simplicity Wins Storbie Award

Scrunchies, playing cards, and drink bottles were part of a winning combination for Young Enterprise Companies finding success with Storbie.

Five companies have taken out honours at the 2018 Storbie Awards, with four awards being decided by judges, and a fifth award based on online sales. (more…)

The Best of the YES: Storbie Award Finalists Announced

Nine student companies have been announced as finalists for the Storbie Awards, acknowledging the hard work that has been put into creating a great-looking website by Young Enterprise (YES) participants.

The judges were impressed with the professionalism across all of the Storbie websites linked to the YES Market, and found selecting three finalists in each category too much of a challenge, with four finalists being named for Best Home Page and Best Overall Website.

The finalists are: (more…)

Using Google Analytics with your Storbie Website

Having a website with Storbie provides you with lots of integration options, and one that we recommend to help with your strategy planning and marketing is Google Analytics.

The best way to gain insights regarding visitors to your website, Google Analytics is free to almost everyone! Known as a freemium web service, all of the main services are free to use, and are more than enough for small to medium businesses, so put your credit card away!

If you haven’t used Google Analytics before or aren’t sure where to start, this article will step you through the benefits, set up, and how to read the results, in order to better understand your visitors and help your business succeed online with Storbie. (more…)

Reasons for a pharmacy to not have a website and why that could be hurting your business

If you have concerns about the future of community pharmacies, you’ll be looking for solutions to ensure their longevity.

Storbie is the award-winning solution and number one website platform used by New Zealand pharmacies. We work closely with the Pharmacy Guild to best understand what pharmacists need, to find web solutions to meet your specific digital requirements.

In this article we take a look at the top 4 reasons to stay offline and why that could be at the detriment to your pharmacy.

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Storbie Awards are back for Young Enterprise participants

Storbie is incredibly proud to be associated with the Young Enterprise Trust, and provides a free website and ecommerce platform for participating YES companies, in order to help students promote and sell their products online.

This year we are bringing back the Storbie Awards to encourage participants to get their website looking their best which in turn can help with sales.

All YES companies using the Storbie platform are automatically eligible for the awards, provided they are live by October 18, when judging begins. (more…)

What insights can New Zealand pharmacies gain from Australia’s CP2025

The Pharmacy Guild of Australia recently presented their major strategic planning project at their annual conference, Pharmacy Connect, to Australian pharmacies.

Called Community Pharmacy 2025, or CP2025, it outlines a recommended strategic vision and road map to achieve growth in community pharmacies and ensure their sustainability through to the year 2025 and beyond.

CP2025 is the outcome of large scale market research undertaken with pharmacy owners, staff, students, patients, and stakeholder engagement, and the results are just as relevant for New Zealand pharmacies as our neighbours across the ditch.

The Pharmacy Guild of Australia recommends nine pathways for growth in community pharmacy as part of CP2025. They include: (more…)

Storbie is hiring! Two sales positions are available now

Storbie is a fun and fast-paced technology start-up based in Wellington. The proven market demand and sales success of our software-as-a-service ecommerce product means we’re growing quickly and we need your help to launch Storbie in Australia. 

This is an exciting opportunity to join the dynamic Storbie Sales and Marketing team to help steer our business growth. You will work with a tight-knit and experienced team, and develop valuable sales skills to aid in your own future career or business success. 

We have two positions available:

  • Storbie Market Response Representative 
  • Storbie Inside Sales Representative

(more…)

How to sell more using Storbie Marketplaces

One of the unique features of Storbie is the ability to create and join marketplaces.

A marketplace is an online destination for multiple shops to be grouped together to increase discoverability, it’s part of being “Different Together“. Much like going to physical markets, Storbie’s online marketplaces allow shoppers to browse a range of products. However these markets are always open and allow search from anywhere via mobile, tablet, laptop or desktop computer.

The more visibility your website and products have, the more likely customers will see your products and buy from you.

No more waiting until the weekend, handling cash or moving stock in the rain!

In this article we will look at how to get the most out of joining a marketplace with a listing page, as well as with an existing Storbie website. (more…)