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storbie ecommerce online store and marketplace new features

What’s new in Storbie: December

It’s been a busy start to the festive season for the Storbie team! We’ve released a bunch of exciting new features for both online shops and marketplaces that will help you grow your business. The team have added Facebook Pixel and Google AdWords conversion tracking (beta), a new billing system for Storbie so you can easily pay by credit card and switch plans yourself, a Markets tab in your Manage area to allow you to promote your products in our new marketplaces, and more improvements and fixes detailed below. For marketplaces, there is a new member opt in/opt out system, the ability to display products filtered by price and more! (more…)

Ecommerce marketing guide for your online store

Marketing Ideas To Promote Your New Online Store

So your shop is now live! Now what? We’ve put together this handy guide for ecommerce stores to help you on your way to a successful and profitable online business.

The most successful online shops are those that combine both online and offline marketing to draw people to their site. Bricks and mortar stores can rely on a bit of foot traffic, but the internet doesn’t offer that luxury. Over time you may generate traffic from search engines such as Google (read on for how to help this along) but to get started you will be relying on more direct methods, such as past customers, word of mouth, social networking and traditional advertising. Here are a bunch of ideas to kick-start your marketing and develop a long-term plan that works.

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Is New Zealand’s Click Monday Here To Stay?

Click Monday in New Zealand has come and gone, and now it’s time to count the dollars and measure up against the costs to deliver the campaign. How did retailers go? Was it a success? While you ponder your ROI, the question should be asked… where is this “Click Monday” phenomenon going and is it actually here to stay? (more…)