Search Engine Optimisation

Benefits of a Catalogue Website: 5 Reasons to Showcase Your Products Online

Do you own a Swiss Army knife? Have you used every one of its tools? Probably not… yet.

Just because the tools are there, doesn’t mean that they are right for your needs right now. But of course, they may come in handy in the future.

It can be the same with your website. Storbie provides lots of features, including ecommerce. But if you feel that your business isn’t ready for that step yet, no worries. It’ll still be there when you are, and in the meantime there are lots of ways to benefit from its Swiss Army features, including having a catalogue website which showcases your products without online sales.

Let’s take a look at the top five benefits to having a catalogue website with Storbie. (more…)

SEO Guide – Step 8: Settings

To be visible on web searches, your website needs to have strong SEO.

By following through the previous steps in our guide, your Storbie shop will be optimised and looking great for your customers.

In the final chapter, we take you through the extra settings that Storbie has available. (more…)

SEO Guide – Step 7: Accessibility of your ecommerce website

Search engine optimisation affects the online visibility of your business and products through organic results. The higher your rank, the more likelihood of being seen by your target audience.

Accessibility in the online world can mean a few different things. It can relate to the accessibility of the device a website is being viewed on, as well as the accessibility for the people using it. 

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SEO Guide – Step 6: Headings

Your website appearing in a Google search is dependent on strong SEO. And the steps to create SEO will not only assist in your online visibility, but also add to the experience for consumers that are using your website.

Part six of an eight part series on Search Engine Optimisation for your website looks at Headings.

The good news is that if you’re already using the Storbie platform, a lot of the hard work here is done.
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SEO Guide – Step 5: Social Media

Search Engine Optimisation, or SEO, is the most effective way of organically bringing people to your Storbie website.

In the first four steps of our eight part series, we have looked at keywords, product images, your page name and URL. In our fifth step we take a more external view with the role of social media.

Having a social media presence adds to your company’s credibility, and the more active social accounts that link to your website, the more credible search engines view it.

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SEO Guide – Step 4: Page Name and URL

An integral part of setting up a website is ensuring it is search engine optimised. In this eight part series, we take you through some of the simple steps you can take to increase visibility, and therefore discoverability of your Storbie website.

We’re updating the Very Well site as an example to help best explain the process. Previously we looked at keywords and how to thread them throughout your website and into your product descriptions, and continued with product images.

Next we take you through page name and URL settings to increase your website’s SEO.

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SEO Guide – Step 3: Optimising Product Images for Search

In part three of an eight part series, we’ll take you through optimising product images on your Storbie website for SEO. By using SEO, or Search Engine Optimisation, your website and products are more likely to be visible by online search engines, and therefore to be found by consumers.

We’re updating the Very Well website in these steps to help best explain the process. Last time, we looked at keywords and how to thread them throughout your website and into your product descriptions.

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SEO Guide – Step 2: Keywords

Search Engine Optimisation is the process of making your website visible by online search engines, and is one of the main ways for you to be discovered by people looking for your product.

By accurately describing your website, pages, and products that you have to offer, as well as being accessible on different platforms, your business is more likely to be shown to consumers.

To best explain the process, we’re updating a shop using the Storbie platform, Very Well. In our first step, we looked at what SEO is and why it’s important.

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Search Engine Optimisation (SEO) Guide – Step 1: Introduction

Strong SEO increases your visibility so your business can be found in online searches. The steps to improving your SEO will also help make the experience better for consumers by providing the information they need to make an informed choice.

Over the course of eight instalments, we’ll take you through the steps to optimise your SEO on your Storbie website, including keywords, images, heading tags, and accessibility.

The first step is to understand what SEO is, and why it’s important. (more…)

Getting Started With the Storbie Ecommerce Website Builder: 5 Top Tips for Planning, Designing and Building Your Own Website

With the Storbie website builder, it is extremely easy to build your own ecommerce website and start selling online. However, as with any project, it’s useful to have some guidelines and a plan to follow to help you get there. Here are our 5 top tips for getting started with our ecommerce website builder. We also suggest you read the Storbie Quick Set up Guide for step-by-step instructions to follow when creating your online store.

Tip #1: Have a clear plan for what you are going to sell online

Before even creating your online store, it’s essential that you are clear in what you are going to sell online and what makes your products or services unique. This forms the basis of your value proposition. Whether you already have a great product idea, or you’re an entrepreneur looking for a golden opportunity, you may find it useful to answer the following questions:

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